The Secret Box of Packaging
The Fedrigoni Group at Luxepack 2018 - the most prestigious luxury packaging trade fair in the world - has a surprise in store: The Secret Box of Packaging - a special creation which was designed to present Fedrigoni and Arconvert products in the best possible way, by illustrating several elegant and sophisticated solutions. Fedrigoni's creative design choice for Luxepack focuses on a deluxe casket, containing not only various types of paper, but also full-scale packaging creations for high-end products. Complete with a coordinated shopping bag, The Secret Box of Packaging is the new box-swatch book, containing five packages for perfumes, lip balms, jewels, soap bars and tags. These are original creations that were designed to ensure the chance to see and handle the refinement of our best papers and showcase the most sophisticated printing techniques. The Art Deco style of the box is highlighted by the palette of shades of pink, from the brightest nuances of Ispira Rosa Fuchsia to the more neutral shades of Sirio Nude Denim, embellished by inserts of the new Imitlin Fiandra Bordeaux, Sirio Pearl Sage and Splendorlux Metal Rame.
The packaging items contained in the box are accompanied by technical indications that provide guidelines for the setting and implementing of technical-converting projects, complete with information about the papers and suggestions for obtaining the best results. The packaging proposal for jewellery is all the more sophisticated due to the addition of a self-adhesive label, printed on a material that Arconvert has developed to counteract counterfeiting phenomena and thereby ensure brand protection. Arconvert will preview Securtack Brand Protection and its new catalogue at Luxepack, comprising of a selection of nineteen self-adhesive products including void, delaminant, ultra-destructible and holographic papers that contain security features and materials that integrate RFID technologies (UHF and NFC), for which Arconvert proposes an innovative version that goes far beyond the conventional "inlay".